The New Leaf

The Unusual in Floral Design

Established in 1987

Owner: Constandina “Dina” Reynolds
Paul Rubenstein
Jamie Jennings


1301 Redgate Ave.
Norfolk, VA 23507


(757) 627-6028


Our Story

For over 30 years The New Leaf has proudly served Hampton Roads in delivering the finest fresh cut flowers. We are steeped in rich tradition and also enjoy the challenge of stepping into the unknown. Our knowledge of protocol for religious traditions and non-sectarian occasions gives our customers confidence in knowing that we will do it right! Through our use of sustainable flowers, plants, mosses, twigs, branches rocks and shells, we design custom arrangements with gratitude and joy.

We take pride in our friendships and contacts with local vendors and professional services such as caterers, wedding & event planners, custom bakers, jewelers, faux florals, event rentals, DJ’s and bands. We delight in sharing these valuable references with our customers.

The New Leaf imports flowers from around the world and is happy to support local growers from Ivor, the Eastern Shore, the Peninsula, Virginia Beach, and our own garden.